December 27, 2025
London, UK

Why Axil Brands AXIL Rallies Today

AXIL Brands trades 98% higher today after it announced a major partnership with Walmart (WMT), the world’s largest retailer, to distribute its flagship AXIL hearing protection products (e.g., GS Extreme 2.0 earbuds and XCOR Pro earmuffs) across 4,500 U.S. stores and Walmart.com. Distribution starts immediately in select locations, with nationwide scaling by the second quarter of 2026. This marks AXIL’s biggest brick-and-mortar push yet, following prior wins like Costco (September 2025 launch of X30i earplugs) and Kinsey’s Sporting Goods.

AXIL stock has a 52-Week trading Range between $3.75 to $10.75. The company reported for the quarter ended August 31, 2025, net sales up 17% YoY to $6.9M. FY2025 full-year revenue dipped 4.5% to $26.3M due to haircare softness, but Adjusted EBITDA rose 21% to $2.4M on cost cuts. The Cash reserves is at $26M. The p/e ratio is at 33.14 and the market capitalization is at $34.46 million.

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